Content manager
The content workspace is how a branch appears in Reels — the short-video feed guests scroll in the Sitora app.
The tabs
Section titled “The tabs”| Tab | What it holds |
|---|---|
| Reels | The branch’s video library |
| Comments | Comments waiting for moderation |
| Stats | How the content is performing |
Content is per branch, like everything else in Sitora Pro. A reel you publish belongs to the branch you are working in.
Your library, filtered by state:
| State | Meaning |
|---|---|
| Published | Live, and guests can see it |
| Drafts | Uploaded, not published |
| Hidden | Was published, now withdrawn |
| Archived | Retired from the library |
Counters across the top show published, drafts, hidden, views today, views over 7 days, and subscribers.
Publishing
Section titled “Publishing”Upload a new reel, add a caption, and publish.
Actions on an existing reel:
- Publish — a draft goes live
- Hide — withdraw it from the feed
- Republish — put a hidden one back
- Archive — retire it
Comments
Section titled “Comments”Comments guests have left, and the moderation actions on them. You can hide a comment.
Moderation is the branch’s call. Sitora does not decide what belongs under your reel; you do. Two habits worth keeping:
- Hide abuse quickly. A comment section nobody tends stops being useful.
- Answer questions. A guest asking “do you do this without nuts” in a comment is a customer talking to you.
Performance over 7 days, 30 days or 90 days:
| Number | What it means |
|---|---|
| Views | Times a reel was watched |
| Watch time | Total time spent watching |
| Likes | Likes received |
| Subs gained | New subscribers in the period |
| Subs total | Subscribers overall |
Watch time is the number worth watching most. A reel with many views and little watch time was scrolled past; one with fewer views and long watch time held attention — and that is the one to make more of.
Day-to-day recipes
Section titled “Day-to-day recipes”We have a new dish and want it seen. Publish a short reel of it being made or plated. Then make sure the dish is actually available and correctly priced at this branch — a reel driving orders for something switched off is worse than no reel.
A comment is abusive. Hide it. You do not owe it a reply.
An old reel shows a dish we no longer serve. Hide or archive it. Guests do act on these.
Nothing is loading. Content actions are online only. Check the status strip and reconnect.
I switched role and the workspace closed. Expected — the content workspace only runs while your active role is content manager. Switch back.
What a content manager cannot do
Section titled “What a content manager cannot do”- Change the menu, prices or availability. Branch admin or inventory manager.
- See or change orders, payments or stock.
- Publish for another branch. Switch branch.
- Act while offline.